Café Mundo

An exhibition in São Paulo that celebrated coffee’s global importance, exploring its impact on history, culture, and art as the world’s most consumed beverage.

Café Mundo brand identity and exhibition design by Amanda Bellani and Felipe Takashi

Approach

We collaborated with the exhibition design team to create a cohesive visual experience. The identity explores coffee's rich history, blending local diversity with influences from cinema, music, and design - incorporating elements from Art Deco to export packaging stamps.

Typography system for Café Mundo: Chap and Aileron
Typography system for Café Mundo: Chap and Aileron
Café Mundo logo design by Amanda Bellani and Felipe Takashi
Graphic elements from the Café Mundo visual identity system – done by Amanda Bellani
Graphic elements from the Café Mundo visual identity system – done by Amanda Bellani
Poster design for Café Mundo by Amanda Bellani
Graphic elements from the Café Mundo visual identity system – done by Amanda Bellani
Graphic icons from the Café Mundo visual identity system – done by Amanda Bellani
Graphic assets and visual elements developed for Café Mundo
Merchandise developed for Café Mundo
Identidade visual para a exposição Café Mundo por Amanda Bellani Leal
Identidade visual para a exposição Café Mundo por Amanda Bellani Leal

Design: Amanda Bellani, Felipe Takashi
Made with: Brahmi Cultural
Exhibition design: Elástica SP Cenografia

Team