Rauva

In-house work for a Portuguese fintech that offers accounting services and an integrated platform for small business finance management.

Rauva brand identity and visual design system – by Amanda Bellani

Role

As in-house Brand & Graphic Designer, I supported Product, Branding, and Marketing to bring coherence and impact to the brand across multiple touchpoints. A key project was a brand refresh that repositioned Rauva with a more human, approachable and educational tone. I also worked on social media design, paid ads, landing pages, product launches comms, in-app visuals, and CRM journeys.

before

Rauva: Before

after

Rauva - Visual guidelines
Social media design by Amanda Bellani for Rauva
Social media overview for Rauva
Digital Stores design by Amanda Bellani Leal
Email header design

Design: Amanda Bellani
Copy: Filipa Meirelles
Brand Manager: Manuela Allo

Team